SEO Consulting & Training Home

  • Searcher Personas
  • Engagement Metrics
  • Reporting Best-Practices
  • Migration Consulting
  • Google AdWords has the experience, talent and disposition to help your organization with any Internet Marketing need. We have defined and perfected a system for each tactic your business. Each of these products below has a specific purpose in a well-performing organization.

Searcher Personas

You cannot successfully engage your audience if you do not know who that is. This on-site workshop gathers your internal knowledge and uses data from several sources to define actionable persona types. When you know exactly who your audience is, many other decisions become clearer.

Engagement Metrics

Ever wonder how well your content is performing? Don't know how to measure this? We can work with your Google Analytics or Omniture Suite team to pull the right data. We make sure that metrics are correlated to give a clear picture of each page.


Sometimes an organization can be focused on metrics that are not actionable. Our experts will review your current reports and enhance your view of real items that matter.

Migration Consulting

Many organizations go through a "redesign" without consideration of its impact on existing placements in organic search. We ensure that your team understands all the touch-points. Make sure you don't lose traffic during a migration. Contact us so we can identify all the items and instruct your team how to "do no harm".

Google AdWords

If you think your campaigns are not efficient, they probably are not. We can jump in and make sure your cost per click is low while increasing the amount of clicks. Even if your call-to-action is a phone call, we know how to make your efforts meaningful.

Searcher Persona Workshop (Included in Content Strategy): $8400
plus travel expenses if needed (US only)

Engagement Metrics: $3100

Reporting: $2900

Migration Consulting: $7900

Google AdWords: $1900 per month; Set-up Fee $2100
(Keyword to Call Tracking service quoted separately)

See also Editorial Training

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To schedule a Discovery meeting, CALL NOW 1-844-SEO-LEAD or Contact Us.